Benefits of Franchisee

All Wraps & Rolls Franchisee receive benefits of one of the most successful training / Operational systems in the industry.

Franchise

Benefits of Franchisee


Pre-requisites


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Wraps & Rolls provides the following benefits to its Franchisees:

  • We build our brand through the consistent use of our registered marks and by executing against the same consumer promise.
  • We execute flawlessly through the use of standard store layouts, training programs, operational evaluations, and a focus on our exceptional people
  • We maintain high standards through the use of the same core products, audit systems, and a proven supplier approval process.
  • We offer them "on-site" training for all the procedures, from the manufacture to the rules of hygiene, including marketing advice.
  • The Franchisee will be given a complete Procedures Manual, not only so that they can pass on their know-how to the new members of their staff, but also in order to guarantee the procedures.
  • We will advise them in terms of follow-up and publicity after they have started their business.
  • When new products or formulae are launched, we will help them to adapt to the same.
  • Follow-up, quality control and respect of the procedures.
  • The ideal transmission of know-how.

The Franchisees are also benefited in the following ways:


Consumer research / Product taste tests

  • Wraps & Rolls is one of the most flexible brands for meeting local preferences as that is a great way for us to learn new ideas and also fit into the local palate preferences.
  • Wherever in the world they are, we will adapt to local palate preferences.
  • Wraps & Rolls will help them conduct consumer research and product taste test, in order to make our menu items suitable for local preferences.
  • Localized menu items i.e.
  • Examples of some localized menu items.

    Full vegetarian menus
    Menus for specific locations
    Culturally relevant menus


Logo development and trade marking

Wraps & Rolls has invested in developing and legally trade marking its entire crucial trademark worldwide including logos and website addresses.
Warning ...anyone using these without our permission will be in trouble.
Marketing tools
Wraps & Rolls will help them design locally relevant marketing material.

On the following pages our examples of marketing material developed for various international.
  • In store posters
  • Bus Advertising
  • Menu Boards
  • Launch ads
  • Direct Mailers
  • Takeaway menus
  • Promotions
  • Packaging
  • Help line numbers
  • PR

  • The R&D team Help

    • Wraps & Rolls extensive R&D division helps develop our menu items to suit local palates as well as develop country specific menu items.
    • Serves as a consultant to the Franchisee on menus
    • Provider in country procurement sourcing support.
    • Provides specifications and evaluate locally sourced items for approvals
    • Conduct plant audit for locally approved vendors
    • Conduct in country distributor facility audits
    • Approval for all locally procure food and packaging items
    • Monitor vendors distributors, consolidators to ensure that agreed upon timelines are met.

    Financial Analysis

    Wraps & Rolls can help them develop financial ANALYSIS MODEL, SUCH AS .
    • Developing and analyzing startup cost.
    • Performa Financials
    • Budgeting and cost analysis
    • All Wraps & Rolls Franchisee receive benefits of one of the most successful training / Operational systems in the industry.

    Training

    • We offer them "on-site" training for all the procedures, from the manufacture to the rules of hygiene, including marketing advice.
    • They will be given a complete Procedures Manual, not only so that they can pass on their know-how to the new members of their staff, but also in order to guarantee the procedures.
    • We will advise them in terms of follow-up and publicity after they have started their business.
    • When new products or formulae are launched, we will help them to adapt to same.
    • Follow-up, quality control and respect of the procedures.
    • The ideal transmission of know-how. Small foot Print, Easily adaptable, Very profitable Brand can be made culturally relevant and adapted to suit their market.
    • Excellent resources and training.
    • Help with all areas of the business

    Flexible and small foot print

    • We can fit into all types of spaces and have proprietary models for Standalone Kiosks, outlets, food courts, convenient stores and other types of locations that their market may require.
    • We can work with as little as 50 sq.ft.
    • We explain the Franchisees how is the fast food industry growing at the rate of 25% p.a.
    • We also explain the market facts of life derived from Economic times to our Franchisee.
    • A Franchisee is getting into the retailing section.

    Marketing

    • The marketing team works closely with each Franchisee to consult and provide support in the development of strategic and fully integrated marketing plans.
    • We provide versatility, flexibility and competency to keep their business growing and stay competitive.

    Tool box

    • We provide them all of the marketing tools and programmes to adapt locally, we provide all art works to make locally relevant.
    • Allows them to save on creative development and concentrate on product and placement INTL marketing website provides high resolution food photography, POPS, Fliers, Banners, Advt, etc.

    WHY Wraps & Rolls?

    • Small foot Print, Easily adaptable, Very profitable.
    • Brand can be made culturally relevant and adapted to suit your market.
    • Excellent resources and training help with all areas of the business.

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